LADOGA GROUP is a strategic partnership of several independent enterprises which were joined together for the production and import of alcoholic products and bringing them to consumers.
GOAL – To create a unique range of high quality wines and spirits not only for purists and demanding connoisseurs and scrupulous experts, but also for novices, wine lovers and those who have decided to join in spirit consumption culture.
MISSION – Responsible and competent immersion in a drinking culture of all interested consumers.
The strategic alliance includes following independent enterprises:
The joined enterprises managed to
Produce over 100 spirit brands with different alcohol strengths
Import over 100 SKUs from around the world
Organize merchant services with approximately 100 000 sales outlets all over Russia
Export products in over 50 countries
Market positions of Ladoga’s brands
Our brands annually prove their market positions in various categories.‘Fruko Schulz’ keeps a leading position in its category. More than ever, bartenders across Russia trust Czech producer. ‘Fruko Schulz’ liquors range came in top place in 2014 and they have not taken a back seat ever since. In 2018 Fruko Schulz managed to sell 48,13 thousand 9-l cases, the growth of sales of the brand amounted to 14% . ‘Fruko Schulz’ is the absolute leader in the niche, the brand left behind the nearest pursuer by 21 thousand 9-l cases (73%)
According to Federal Customs Service:
Wine
LADOGA entered the top-10 importers of Old World and New World wines.
Catalonian sparkling wine Cava Nuviana, which is exclusively imported by Ladoga, became absolute leader. The brand holds 13% of the market share in its category.
#1 importer from Australia
#3 importer from Argentine
#4 importer from South Africa
#5 importer from the USA
#5 importer from Rioja and #15 from Spain
#9 importer from Portugal
#10 importer from New Zealand
#10 importer from Chile
#13 importer from France
#13 importer from Italy
STRONG SPIRITS
#2 importer of calvados
#10 importer of cognac
#19 importer of whisky
LIQUORS
#1 importer of absinth (50% market share)
#1 importer of amaretto (37% market share)
#4 importer of bitters
International recognition
Ladoga’s products were awarded with over 60 gold medals in different international competitions. Vodka “Imperial collection Gold” - the export international brand name of “Czar`s vodka" - became an absolute leader in the number of awards among Ladoga products. In particular, Ladoga’s products got medals in such alcohol drink shows as International Review of Spirits, Beverly Hills International Spirits Awards, The Vodka Masters, Monde Selection, Superior Taste Award, Hong Kong International Wine & Spirit Competition, Prodexpo, United Vodka, Russian vodka & drinks for American market, BestVodkaAward, ANUGA, Vinexpo, SIAL, Moscow Wine & Spirits Competition.
Public Activity
As a socially responsible company, Ladoga group supports different medical, cultural, educational and sport institutions and entities. It also takes part in organization of important governmental and international events.
Ladoga Company is a member of “The Friends` Club” of Hermitage, The Russian Museum, "State Museum & Reserve Tsarskoye Selo" and "State Museum & Reserve Peterhof".
The Company pays a lot of attention to projects on corporate responsibility and regularly supports veterans` organizations, such as the unions of veterans and survivors of the Siege and charity programs.